Copyright and cheerleaders at the Supreme Court

Managing IP is part of Legal Benchmarking Limited, 1-2 Paris Gardens, London, SE1 8ND

Copyright © Legal Benchmarking Limited and its affiliated companies 2025

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement

Copyright and cheerleaders at the Supreme Court

copyright and cheerleaders 168

The Supreme Court on Monday will hear oral arguments in a case involving copyright protection for cheerleader uniforms

copyright and cheerleaders.
Star Athletica v Varsity Brands involves copyright protection for cheerleader uniforms. The question asked is: What is the appropriate test to determine when a feature of a useful article is protectable under Section 101 of the Copyright Act?

"It is important because the court may well strike out on a new course or at least throw its determinative hat in the ring on how to approach useful articles more generally," says Robert Brauneis of The George Washington University Law School, who will be presenting the session.

Brauneis says it is likely that the court will find that there is some copyrightable content in the cheerleader uniforms. "What is going to be more important is what approach the court blesses in thinking about useful articles more generally," he says.

Circuit courts have come up with nine different approaches for how to address this issue. One approach is to try to peek into the mind of the designer to ask whether they were influenced by functional considerations or not. A different approach is to look at the purchasers of the work and ask whether they are simply buying it for utilitarian purposes.

Brauneis says these types of issues come up frequently. "This isn't just about cheerleader uniforms or even clothing more generally, though the fashion industry is going to be following this particularly closely. It is not happy about the limits on copyright protection for fashion in the US," he says. "Automobile manufacturers, for example, will also be interested because they have big issues with what are the limits of copyright protection for useful things. The cases about useful articles have run the gamut from bicycle racks to water pitchers to all sorts of things that people have wanted to own copyright in and that others have wanted to copy without having to deal with licensing."

Another Supreme Court copyright case this year was its second ruling in the Kirtsaeng v John Wiley & Sons dispute over whether foreign textbooks could be resold in the US at a lower price. This was ruled to not be infringement in 2013. In June this year, the Supreme Court issued guidance for awarding attorneys' fees in copyright cases that said district courts should have the discretion to "make a particularized case-by-case assessment."

"The Supreme Court has shifted the standard slightly more favorably towards the award of attorneys' fees," says Brauneis. "As a general background rule under US law prevailing parties don't get attorneys' fees. But there is a provision in the Copyright Act that says that courts can award the prevailing party attorneys' fees. Even given that provision you could set the standard either more or less favorably towards getting attorneys' fees, and they have pushed it further in the direction of more favorably."



more from across site and SHARED ros bottom lb

More from across our site

King & Wood Mallesons will break into two entities, 14 years after a merger between a Chinese and Australian firm created the combined outfit
Teams from Shakespeare Martineau and DWF will take centre stage in a dispute concerning the registrability of dairy terminology in plant-based products
Senem Kayahan, attorney and founder at PatentSe, discusses how she divides prosecution tasks, and reveals the importance of empathetic client advice
The association’s Australian group has filed a formal complaint against the choice of venue, citing Dubai as an unsafe environment for the LGBTQIA+ community
Firm says appointment of Nick McDonald will boost its expertise in cross-border disputes, including at the Unified Patent Court
In the final episode of a podcast series celebrating the tenth anniversary of IP Inclusive, we discuss the IP Inclusive Charter and the senior leaders’ pledge
Law firms are integrating AI to remain competitive, and some are noticing an impact on traditional training and billing models
IP partners are among those advising on Netflix's planned $82.7bn acquisition of Warner, which has been rivalled by a $108.4bn bid by Paramount
Sheppard Mullin’s Jennifer Ayers reviews modifications to the rules of practice for IPR petitions and considers what practitioners need to know
News of the EUIPO launching a GI protection system, and WIPO publishing a review of the UDRP were also among the top talking points
Gift this article